Our Vision and Impact

You might think of Wake The Tiger as just a visitor attraction, or the latest immersive pop-up. You’d be wrong.

First and foremost, we are a positive impact organisation. Our vision - INSPIRE. DISRUPT. BELIEVE. For a better world. - is the driving force behind everything we do. We create immersive experiences where art, storytelling, and purpose collide to inspire change today that transforms the world tomorrow.

It started in Bristol back in 2022 with the Dream Factory. Now, in 2026, the countdown is on for our second portal opening in London.

But ‘inspiring for a better world’ isn't just a marketing slogan for us. It’s baked into the very fabric of how our parks are constructed. We don't just buy new materials to build a parallel world - we salvage, reuse, repurpose, and yes, do a lot of skip-diving.

Want to see how trash becomes transcendent art?

Watch this exclusive, behind-the-scenes look at our prop-making team turning salvaged materials into something more precious than gold.

Click here to watch.